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TikTok
Viral Hook Tester

Paste your hook — get an instant viral score (1–10), a breakdown of what works and what doesn't, plus 3 improved versions ready to copy.

Viral Score
Strength
Weakness
High-scoring hook? Let ClipDraft generate the video automatically. Generate Video →

Why your hook score matters

TikTok's algorithm decides in the first 2–3 seconds whether to push your video to more users. A high-scoring hook means higher watch-through rates, which directly leads to more reach. This tester rates your existing hook on ten criteria — pattern interrupt, emotional trigger, curiosity gap, specificity, and more — and shows you exactly what to improve.

How to use the Viral Hook Tester

Paste the first line of your planned video — the spoken opening or on-screen text. The AI scores it from 1 (weak) to 10 (extremely viral) and provides three rewritten versions with concrete explanations of each improvement. Copy the best version directly into your script.

What makes a TikTok hook score 9 or 10

Top hooks combine at least two of: a specific number or claim, a named emotion or fear, a curiosity gap that can only be resolved by watching on, or an identity call-out ("if you do X, this is for you"). Generic openers like "Have you ever…" or "In this video I will show you…" consistently score low because they lack pattern-interrupt power.

FAQ
What does the viral score mean?

1–4 = weak hook (high scroll-past risk), 5–7 = solid (above average watch start), 8–10 = strong viral potential. Aim for 7+ before posting.

Can I test hooks in multiple languages?

Yes. Select your language in the dropdown — the score, analysis, and improved versions will all be in the chosen language.

How long should my hook be?

Optimal: 60–90 characters. That's about 2–3 seconds of speech. The shorter and more specific the hook, the stronger the pattern interrupt.

Is the tool free?

Yes — completely free, no login required.

Also useful: Hook Generator — generate fresh hooks to test, and Title Optimizer — optimize your video title once your hook is set.

Want your complete strategy in one session? Creator Studio →

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